FEBRUARY 6, 2014
by Julie Novack, SVP, Mobile Solutions, Vibes
No words needed to explain the value to the consumer!!
Passbook and Google Wallet are location-aware solutions!
When users enter a 100 meter radius, a reminder notification can be triggered
Passbook offers up to 10 locations, Google Wallet is unlimited
What is an iBeacon ?
An iBeacon can be…!
A small, wireless device that broadcasts tiny radio signals to smartphones.
You can turn your iPhone or
iPad into an iBeacon
Gap offered a wallet experience for all smartphones!
ABCs of Passbook and Google Wallet, Activation Tips, Beacons & Creative Design Tips