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Sir Terry Leahy’s Golden Rules for Retail

Bow The knee to Consumers. Remember you are there to serve.

Make it Beautiful. Customers will want to be there.

Reward Loyal behaviour, Loyal Customers are the most profitable.

Don’t demonise competitors, Learn from them.

Embrace e-commerce. Your market can be much wider.

Don’t cling on, Change when the world changes.

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